A button or feature on most social media platforms that allows users to express approval or agreement with a post or piece of content.
Rules and policies that govern user behavior on social media platforms, often designed to promote safety, respect, and diversity.
The practice of monitoring social media for mentions of a person, brand, or product in order to gain insights and respond to feedback.
A measure of how much interaction a piece of content receives on social media, including likes, shares, comments, and other forms of interaction.
Short for "direct message" a private message sent between two users on a social media platform.
The tendency to compare oneself to others on social media, often leading to negative self-esteem and body image issues.
The act of befriending and building trust with someone online in order to exploit them later.
The practice of regulating and enforcing community standards on social media, including policies on hate speech, harassment, and harmful content.
Social media diplomacy is the use of social media platforms by governments, organizations, or individuals to communicate, engage, and influence audiences, build relationships, and advance diplomatic objectives. It leverages the reach and immediacy of social media to foster dialogue, address global issues, and promote transparency and mutual understanding across borders.
The phenomenon in which social media algorithms create personalized content feeds that reinforce users' existing beliefs and opinions.
A word or phrase preceded by the # symbol that is used to categorize content on social media and make it searchable.
