Data and metrics collected by social media platforms to track user behavior and engagement with content.
The practice of sending sexually explicit messages, images, or videos through social media or other electronic communication.
Fear of Missing Out, a feeling of anxiety or social pressure that arises from the belief that others are having more exciting or fulfilling experiences on social media.
A term used to describe shallow or performative forms of online activism on social media, such as liking or sharing posts without taking real-world action.
Text that accompanies a photo or video on social media, often used to provide context or commentary.
The process of creating a consistent image or identity for a person, organization, or product on social media.
The practice of monitoring and controlling one's online reputation, often through the use of social media and other online channels.
The use of social media to raise awareness, promote causes, and advocate for social and political change.
A person who deliberately posts inflammatory or offensive comments on social media with the intention of provoking others.
The practice of using social media to promote a product or service through word-of-mouth sharing and engagement.
An effect applied to a photo or video on social media to enhance its appearance or create a specific look.