Data and metrics collected by social media platforms to track user behavior and engagement with content.
The practice of regularly updating software, using strong passwords, and avoiding suspicious links and attachments in order to protect against online threats.
The practice of displaying ads on social media platforms to promote a product or service.
The controls and options that users can set to determine who can see their social media content and activity.
A plan for using social media to achieve specific goals, such as building brand awareness or driving website traffic.
A feature on many social media platforms that allows users to broadcast live video content to their followers.
A feeling of insecurity or inadequacy that arises from the belief that one's accomplishments or skills are not genuine or deserved, often exacerbated by social media.
A button or feature on most social media platforms that allows users to express approval or agreement with a post or piece of content.
The responsible and ethical use of technology and social media, with respect for others' privacy and rights.
The practice of using social media to promote a product or service through word-of-mouth sharing and engagement.
The practice of maintaining a healthy and balanced relationship with technology and social media, with a focus on mental health and well-being.